Effective Date: July 7, 2025
This Privacy Policy explains how Dervian LLC (“Dervian”, “we”, “us”, or “our”) collects, uses, stores, discloses, and otherwise processes your personal data when you interact with us online or offline. This includes when you:
- Visit our websites, including https://www.dervian.com, and any other sites that link to this Privacy Policy (collectively, “Websites”).
- Create an account and use our suite of SEO tools and services (“Services”).
- Subscribe to our newsletters, download resources, or engage with our communications.
- Participate in product demos, events, webinars, or surveys.
- Contact our support team via email at support@dervian.com or use our live chat and messaging tools.
- Interact with us via social media platforms or other electronic communication.
We are committed to protecting your personal data and complying with applicable data protection and privacy laws, including (where applicable) the California Consumer Privacy Act (CCPA), the General Data Protection Regulation (GDPR), and other similar regulations worldwide.
This Privacy Policy does not apply to information we process on behalf of our business customers as part of the SEO services we provide to them. In those cases, we act as a data processor or service provider, and our processing of that data is governed by our contractual agreements with those customers.
By accessing or using our Websites and Services, or otherwise submitting your personal data to us, you confirm that you have read and understood the practices described in this Privacy Policy. If you do not agree with this Policy, please do not use our Services or interact with our Website.
We may update this Privacy Policy from time to time. If we make any material changes, we will post an updated version on our Website with a revised “Effective Date” and notify you where required by law. We encourage you to periodically review this page to stay informed about how we are protecting your data.
If you have any questions, please contact us at:
Dervian LLC
Mesa, Arizona, USA
Email: support@dervian.com
2. KEY DEFINITIONS
To help you better understand this Privacy Policy, here are key terms and how we use them:
- “Dervian,” “we,” “us,” or “our”: Refers to Dervian LLC, a company based in Mesa, Arizona, USA, that owns and operates the Dervian SEO platform and related services.
- “Services”: Refers to all software-as-a-service (SaaS) tools, browser extensions, digital products, technical support, training resources, and other services provided by Dervian via our Websites or directly to customers.
- “Websites”: Refers to all websites operated by or for Dervian LLC that link to this Privacy Policy, including but not limited to www.dervian.com.
- “Personal Data” or “Personal Information”: Any information that directly or indirectly identifies you or can be used to identify you, such as your name, email address, IP address, billing details, or account credentials.
- “Processing”: Any operation performed on Personal Data, whether automated or not. This includes collecting, storing, using, modifying, disclosing, or deleting Personal Data.
- “Data Controller”: Dervian acts as the Data Controller when we determine the purpose and means of processing your personal data.
- “Data Processor” or “Service Provider”: Dervian acts as a Data Processor when we process Personal Data on behalf of a business customer, under their instructions and in accordance with our agreement with them.
3. INFORMATION WE COLLECT
Dervian collects and processes personal data in several ways, depending on how you interact with our Website and Services. We categorize this information into four broad types:
A. Information You Provide Directly
We collect personal data that you voluntarily provide to us when you do any of the following:
- Account Registration: When you sign up for a Dervian account, we collect your name, email address, company name (if applicable), and a password.
- Subscription and Payment: When you purchase a paid subscription, we collect billing details including your name, billing address, payment method (credit card or other), and transaction history.
- Customer Support & Communication: If you contact our support team or submit a form on our website, we collect any data you provide, including your name, email, and message content.
B. Information We Collect from Third Parties
We may receive your data from:
- Resellers, Affiliates, and Integration Partners: If you were referred or signed up via a partner, affiliate, or API integration, we may receive your name, email, or company information to help manage your account or partnership.
C. Information Collected Automatically
Through cookies, analytics tools, and log files, we may collect:
- IP address and location derived from IP
- Device and browser type, screen resolution, operating system
- Referring website or campaign
- Pages viewed and actions taken within our Services
- Clickstream and session activity
- Login timestamps and feature usage
D. Information from Ambassadors and Promotional Partners
If you apply to or participate in our Dervian Ambassador Program, Affiliate Program, or collaborate with us to promote our Services, we may collect the following:
- Your full name, contact information, country of residence
- Social media profiles and audience metrics (e.g., follower count)
- Promotional content or marketing assets you create
E. Information from Cookies and Tracking Technologies
We use cookies and other tracking technologies to collect data automatically about your use of our Websites and Services. This includes:
- Cookies to enhance your experience, remember your preferences, and provide personalized content.
- Tracking pixels or web beacons to monitor interactions with emails and online ads.
- Analytics cookies to analyze website usage and improve our service offerings.
F. How We Use the Information We Collect
We use the personal data we collect for a variety of purposes, including:
- Providing and Managing Services: To register your account, authenticate your identity, deliver our services, process payments, and provide support.
- Improving and Customizing User Experience: To personalize content, remember your preferences, and analyze user behavior to enhance website functionality.
- Communication and Marketing: To send transactional, promotional, and marketing messages, including product updates, newsletters, and special offers.
- Legal Compliance: To comply with legal obligations, prevent fraud, and protect Dervian's and users' rights.
G. How We Protect Your Information
We implement various security measures to safeguard your personal data, including:
- Data Encryption: Your data is encrypted during transit and storage using industry-standard encryption techniques (e.g., HTTPS/TLS).
- Access Control: Only authorized personnel have access to sensitive data, and access is controlled via role-based policies.
- Regular Security Audits: We conduct regular audits and vulnerability testing to ensure the security of our systems.
- Incident Response: In the event of a data breach, we have protocols in place to notify affected users and take corrective actions.
H. Sharing and Disclosure of Your Information
We do not sell your personal data. However, we may share your information with third parties for the following reasons:
- Service Providers: We share data with third-party vendors who assist in delivering our Services, including payment processors, hosting providers, and marketing partners.
- Business Transfers: In case of a merger, acquisition, or asset sale, your personal data may be transferred as part of the transaction. We will notify you of any changes to how your data is handled.
- Legal Compliance: We may disclose your information to comply with legal obligations, respond to lawful requests by public authorities, or protect our rights and property.
- Social Media and Marketing Partners: With your consent, we may share anonymized or hashed data with third-party platforms for ad targeting or campaign optimization.
I. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected and in accordance with applicable laws. Specific retention periods include:
- Account Data: Retained for the duration of your account and up to 3 years after account closure, unless you request earlier deletion.
- Transaction Data: Retained for 7 years to comply with tax and financial reporting requirements.
- Support Data: Retained for up to 2 years after the support case is closed.
- Marketing Preferences: Retained indefinitely unless you request deletion.
J. Your Rights and Choices
Depending on your location, you may have specific rights regarding your personal data, including:
- Right to Access: You may request access to the personal data we hold about you.
- Right to Rectification: You can update or correct inaccurate or incomplete information.
- Right to Deletion: You may request the deletion of your personal data, subject to certain exceptions.
- Right to Object: You may object to the processing of your data for certain purposes.
- Right to Data Portability: You can request a copy of your data in a structured, machine-readable format.
- Opt-Out of Marketing Communications: You can unsubscribe from promotional emails at any time.
If you wish to exercise any of these rights, please contact us at support@dervian.com. We will respond to your request in accordance with applicable data protection laws.
K. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. If we make material changes, we will post the updated policy on our Website and update the "Effective Date" at the top. We encourage you to review this page periodically to stay informed about how we protect your data.
L. Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:
Dervian LLC
Mesa, Arizona, USA
Email: support@dervian.com
European or International Users: If you are located in a country with specific privacy rights, such as the EU, UK, or certain other regions, and you wish to exercise those rights or file a complaint, please contact us at the email above. We will work with relevant authorities to resolve any concerns.